ICY QIAO
2D ANIMATION / ART DIRECTION / MIXED-MEDIA ART
Shanghaitang 30th Anniversary
Created to celebrate Shanghai Tang's 30th anniversary, this animated campaign reflects the brand's distinctive fusion of Chinese heritage and contemporary fashion through vibrant colours, elegant details, and expressive 2D animation.
As part of the animation team, I contributed to the clean-up and colouring of selected sequences, helping maintain visual consistency and the richness of the film's illustrated style.
Client: Shanghai Tang
Project Type: Brand Campaign
Role: 2D Animator (Clean-up & Colouring)
Medium: 2D Animation
Software: Tvpaint